Puffa Strangles campaign

Advertising, Branding, Catalogue, Exhibition, Marketing, Online/Digital Marketing, POS/POP, Photography, Presentations, Website, html email•on December 6th, 2007•No Comments

Working with the team at Puffa (the quilted jacket), we were asked to brand and create all promotional tools for a campaign to support fundraising for equine disease ’strangles’. Supported by Horse & Hound and the BHS, puffa produced a limited edition polo with donations made from each sale helping fund the generation of a cure for the disease. Former Puffa model Jodie Kidd supported the campaign and modeled the polo along with sister Gemma. We created modular exhibition systems to support the promotion of the product line at events in addition to the launch of a microsite for the sale of the product and information on the campaign.

Puffa Summer Catalogue

Advertising, Branding, Catalogue, Consultation, Exhibition, Marketing, POS/POP, Packaging, Website•on February 21st, 2007•No Comments

Following the successful re-launch campaign ‘Back in Action’ we were asked to produce the Spring/Summer product catalogue, including concept and photography. With a short timeframe for delivery, model photography had to be shot off-location, and later combined in the studio with location photos shot around the coast of the south east of england.