Harveys TV Advertising

Advertising, Branding, Corporate Comm\'s, Marketing, POS/POP, Photography, Retail Designon November 18th, 2001No Comments

Approached to produce an advertising concept for Harveys Homestores Christmas and new-year campaign, spanning tv, radio, newspaper and magazine and instore retail POS. The chosen concept was translated from storyboard to a full in-store video mock-up of the television advert to gain approval at board level prior to commencing with the final production. All elements were co-ordinated to ensure consistency across the campaign elements.